Look Your Best Any Time You Want

With Hands-On, In-Person Makeup and Skincare Lessons from Maggie Cathey
  • Always customized to your unique face and skin
  • Learn everything from basic skin care to advanced looks
  • Know exactly which products and tools to buy so you’ll never be confused again
Apply NowWhat Is Beauty Coaching?

Gain Confidence

When we know how to do our makeup, we become confident in our abilities, making us more confident in how we look.

Know What You Should Buy

Never be paralyzed by the thousands of makeup choices again. Get expert suggestions specific to your needs.

Know What You Should Buy

Never be paralyzed by the thousands of makeup choices again. Get expert suggestions specific to your needs.

Encouraging Support

Learning to do your own makeup is a process that requires practice and repetition. Get the support you need on your journey.

Meet Maggie Cathey

Personal Beauty Coach

As a professional makeup artist, many of the women I’ve worked with at a photoshoot or live event would say “Why can’t you do my makeup every morning?” Although I am flattered whenever I hear this, I used to be saddened by it. No matter who had (or hadn’t) taught them how to do their makeup, they didn’t feel their own skill was enough.

In 2016 I offered to coach one of my clients on what to buy (and what not to), how to use it, and how to look their best. This changed everything for them. Focusing on makeup and beauty may sound superficial to some, but most of us know, the world is quick to judge our appearance. These days, women are expected to look fabulous all the time but feel lost with how to accomplish it. That lack of confidence transfers into every aspect of your life, including your career, relationships, and how you see yourself.

When I saw my client gain those skills and realized how feeling great about herself actually made a tangible difference in how she showed up and behaved, I knew I had an opportunity to drastically improve the lives and careers of women. Now, I want to offerthis same confidence to you.

Not Knowing How To Do Your Makeup Is

Frustrating

No one likes spending 45 minutes in front of the mirror only to not like the way you look when your done.

Expensive

Spending more money on yet another foundation that isn’t right for you is not the answer.

Deflating

If you don’t feel confident, it’s hard to be confident, which can lead to a viscous cycle of self-doubt.

Ready For A Change? I can help

It’s time to be the best version of yourself. Make a change. Work with Maggie and feel confident in how you look.

Step 1

Apply Today

Fill out the form below to find out if we’re a good fit and learn all about the process.

Step 2

Get The Training

Bought-for-you products, hands-on training, personalized resources.

Step 3

Look Amazing

Enjoy your new-found confidence and custom beauty routine.

what clients are saying

Maggie is AMAZING! I met her at a work event and we immediately hit it off. I’ve always felt out of sorts with how I was doing my makeup. This is something I don’t normally share, but Maggie is so personable, experienced and she truly cares about helping people, that I felt comfortable talking to her about it.

I didn’t know the first thing about what products to use, what complimented me or how to achieve a natural look. After our first session, I immediately saw a difference. I was also getting compliments. “What are you doing differently?” “What products are you using?” Every subsequent session was a building block where I learned more techniques that I happily and eagerly put into my makeup tool belt.

I realized that learning to put my best face forward, I wasn’t just working on building up my skills, but, also my confidence.

This woman has changed me. I cannot give her enough praise. I highly recommend Maggie Cathey!

Christina Irinco

I am a CEO who works with other CEOs and high-level leaders, often in front of a room full of people or on multi-media platforms. I often found myself holding back from opportunities, or even just not feeling fully confident about being in front of people and it wasn’t until I had the pleasure of working with Maggie at my photo shoot that I realized its was because I lacked skill in applying my own makeup. Maggie made me feel incredibly confident in my own skin and it made a huge difference in how I showed up on film (not to mention on the date night with my husband immediately after the shoot)!

I immediately hired Maggie to teach me how to manage my own make-up and in addition to constant compliments, I find that I easily say yes to different “on air” moments. I’m even more confident meeting with my clients in online video, leveraging social media as a marketing tool, and the list goes on and on. Having confidence is what gives us our edge and Maggie has helped me to keep that edge on a daily basis, even without a professional crew on hand! There is no one else I will depend on for my ongoing facial skincare and makeup needs – she is always available to help me and give me feedback as I try new things!

Kat Rippy

CEO, Energize LEadership

Maggie did my makeup for my photoshoot in a way that made me feel powerful and I wanted to be able to make myself feel that way every day. Now I don’t feel like I am putting on a mask, I feel like this is just a part of who I am.

Stacie Crumbaker

The whole process was a great reminder to me, that it’s ok that you’re uncomfortable, It’s alright that you’re not good at doing makeup. But overcoming it and getting good at it was such a boost in confidence.

Nayri Kalayjian

For the first time in my life, I understand how I should apply my makeup to flatter my particular features. Maggie doesn’t teach generic techniques, she teaches you about why and how makeup should work for you. Whether you are at a client meeting, speaking on stage, or at a photoshoot, you’ll know how to look your best. As a busy woman in business, it’s an investment your success.

Stephanie Simpson

A Plan For Everyone

We offer three levels of coaching, each designed for women with varying needs.
Maggie is just as comfortable coaching the CEO of a global conglomerate, as she is coaching a hard-working stay-at-home mom.

Level 1

DESIGNED FOR A WOMAN WHO…

  • Is taking the first steps towards elevating their appearance
  • Wants to look like themselves but more polished
  • Needs direction and guidance

Level 2

DESIGNED FOR A WOMAN WHO…

  • Wants to look her best every day
  • Is exploring the idea of being the face of their business
  • Is busy and doesn’t have the time to shop for, purchase, and test out makeup
  • Prefers their makeup to remain natural but still needs to execute it well

Level 3

DESIGNED FOR A WOMAN WHO…

  • Understands the importance of looking their best in every situation
  • Is the face of their businesses
  • Needs multiple different looks, done quickly and consistently
  • Engages in many public-facing activities (large meetings, tv or video, public speaking events)
  • Doesn’t have time to purchase all the different skincare and beauty products they need

See If We’re A Good Fit

Maggie only takes on a limited number of coaching clients each year. Fill out the application below.
Someone will respond to discuss your goals and get you started on your journey to more confidence.

What Keeps You Busy During The Week? (check all that apply)

What did you spend on makeup in the last year?

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